Automation has reshaped the revenue cycle—but it hasn’t replaced the need for expertise. In this episode of Office Hours, we welcome Evan Martin, VP of Revenue Cycle Management at ZoomCare and host of the Wilshire IT RevCast, to discuss how organizations can strike the right balance between technology and human insight.
From front-end automation to back-end denial management, Evan brings a grounded perspective informed by real-world experience and industry-wide conversations. Together, we’ll explore the practical limitations of automation, the areas where human expertise still drives outcomes, and how data can bridge the two for smarter decision-making.
Whether you’re an RCM leader, operator, or innovator, this episode offers valuable insight into building a modern, high-performance revenue cycle.
Learning Objectives:
- Identify where automation provides the most value in RCM and where human oversight remains essential.
- Understand how upstream breakdowns in eligibility, authorizations, and documentation contribute to denials.
- Learn strategies to better leverage data for proactive decision-making and RCM optimization.
Register below to secure your spot.